Initial Digital development of the carriage works identity, looking for something bold, and confident in its appearance. Felt that a condensed typeface would be the right way to go from the onset so was looking at a number of variation here. Drawn most to Franklin Gothic as I feel it is a really solid weight and does give an appearance of confidence. There are a number of slight changes that I'd like to make to this, concerning mainly kerning as I feel the standard in this condensed weight isn't really up to much. However still provides a good base to work from.
No comments:
Post a Comment